Marrisa Mayer, Sheryl Sandberg – why being digital is woman’s worldAuthor: Paul | Date posted: July 19, 2012
So Marrisa Mayer takes over as CEO at Yahoo but shock, horror – she is pregnant. Sheryl Sandberg, Chief Operating Officer at Facebook is crazy enough to leave work at 5.30pm every day. The generally male dominated boards and senior positions are appalled at such developments. How can you run a tech giant and be a mother? How can you switch off in the evening? But it is no surprise that both leaders are deep inside the tech world.
Sandberg has already shown that long hours and work addiction are not essential for leadership success – and my view is that Mayer will do the same. She arrives with a powerful work ethic and massive capability and she will make this work. What both stories illustrate is that the new digital world of work enables a flexibility, efficiency and impact in work that we have never seen before. It is no coincidence that Mayer and Sandberg are immersed in the technology market and are using the portability of work and our ability to design work to meet our preferences for their own personal advantage. Mayer will no doubt shape a working week that allows a blurring between work and her personal life so both get the best of her – while Sandberg no doubt leaves at 5.30 but dips in and out of the digital workplace later that day. The digital workplace provides options – and the digital women leading in new tech areas are using it to transform what a hard day’s work looks like.